Condé Nast and OpenAI have reached a multi-year deal that will allow the AI giant to use content from the media giant’s list of properties, including the New Yorker, Vogue, Vanity Fair, Bon Appetit and, yes, WIRED. The deal will allow OpenAI to publish stories from these outlets in both ChatGPT and the new SearchGPT prototype.
“It is critical that we meet audiences where they are and embrace new technologies, while ensuring proper attribution and compensation for the use of our intellectual property,” Condé Nast CEO Roger Lynch wrote in a company-wide email. Lynch pointed to ongoing turmoil in the publishing industry as he discussed the deal, noting that technology companies have made it harder for publishers to make money, most recently with changes to traditional search.
“Our partnership with OpenAI begins to offset some of that revenue, allowing us to continue to protect and invest in our journalistic and creative efforts,” he wrote.
Specific terms of the partnership were not disclosed. OpenAI declined to comment on the terms of the deal.
As OpenAI noted in a blog post announcing the deal, this isn’t the first media company to partner with a generative AI firm. Publishers like The Atlantic, Axel Springer, and TIME have already struck deals, as have platforms like Reddit and Automattic, the owner of WordPress and Tumblr. Most major AI companies have traditionally gathered training data by scraping the internet without first licensing the copyrighted material. That’s resulted in a wave of lawsuits against the companies, including from other news organizations like The New York Times who argue the practice is unfair — and now a growing wave of publishers choosing to partner with the biggest players in AI.
This is a developing story. Check back for updates.
