The Chiefs of Kansas City want to win their third consecutive Super Bowl on Sunday and the first team will be a super bowl “Three-Pat”.
They must of course beat the Philadelphia Eagles. If they do that, and they want to celebrate with caps and t-shirts decorated with “Drie-Peat”, they must reach an agreement with Pat Riley, the person who has the trademark of that expression.
That's because Riley, once the head coach of the Los Angeles Lakers of the NBA, strongly believed that his team would win three consecutive championships in 1987, 1988 and 1989.
His team won two consecutive championships before he registered different forms of “Drie-Peat” at the Patent and Trademark Office of the United States. His applications were approved, but then the Lakers lost in the NBA final of 1989.
He had another chance for his own “three-level” when he coached the Miami Heat to championships in 2012 and 2013, but the heat lost in the NBA final in 2014.
Although he has never personally used 'three-peat', Riley still has the commercial rights to the sentence. According to the Patent and Trademark Office, registrations are the use of “three-turf” on hats, jackets, shirts, energy drinks, flavored waters, computer bags, sunglasses, backpacks, bumper stickers, stickers, posters, mugs and more.
To be eligible as trademarks, the words must be found distinctive. The registrations offer their owners protection against others who want to stamp, sew or print those words on merchandise and benefit from it.
Riley earned license costs when another NBA team, the Chicago Bulls, completed two three-place in the 1990s; When the New York Yankees won three straight World Series in 1998, 1999 and 2000; And when the Lakers NBA championships won in 2000, 2001 and 2002.
The majority of the money – modest amounts that are calculated on the wholesale price of an article – has been given to charities, Riley said.
Here are some other slogan from the sports world, known and forgotten, they have been approved for federal trademark protection.
'Go for the gold'
Many Americans are swept into the Olympic Spirit, but they must be careful when trying to take advantage of the games.
The American Olympic and Paralympic Committee has many federal characteristic registrations for sentences, including: “Team USA”, “Future Olympian”, “Go For The Gold”, “Going for the Gold” and “Let the Games begin”.
They also have a jump start on the Olympic Summer Games 2028, with “Road to Los Angeles”, “Road to La” and “Los Angeles 2028” already registered.
'Refuse to lose'
Just like Riley, another extremely confident basketball coach presented a championship season and moved to protect a slogan that he believed would get grip.
John Calipari, the head coach of the men's basketball team of the University of Massachusetts from 1988-96, flipped “to lose” during a postgame news conference and then registered it with the federal government in 1993 for use on T-shirts and sweatshirts.
Other coaches and teams had used the rhyming sentence, but the Calipari teams largely followed the motto and lost sparingly after he registered it. It became the title of one of his books. After leaving Massachusetts, he was free of the expression free of the expression, but collected external license costs for himself.
'You can't be serious'
“That ball was out. You can't be serious, man. You can't be serious! “
John Mcenroe shouted all this as part of a tirade in a chair referee on the Wimbledon Tennis Championships in 1981. He also called the referee 'The Pits of the World'.
While he won seven Grand Slam Singles titles, he had a reputation for a stormy attitude on the field. When Mcenroe published his memoirs in 2002, the title was of course “you can't be serious.” He submitted the trademark shortly thereafter. (There was no exclamation mark at the end, but there should probably have been one.)
'They are who we thought they were'
After the NFL's Arizona Cardinals gave a 20-point lead in a competition to lose from the Chicago Bears on “Monday Night Football” (which itself is trademark by the NFL), the head coach took out the Cardinals during a fist study, Lecanity -Laced rant in a postgame news conference on October 16, 2006.
“But they are who we thought they were! And we leave them off the hook! “A usually gentle Dennis Green said before he stormed out.
Although he was furious at the time, he found a sense of humor about it, registering for a trademark and allowing video to be used in a beer commercial. Green, a pioneering black coach, died in 2016.
'Let's get ready to mess'
The boxing broadcaster Michael Buffer needed an introduction that would pump the fighting public, and he looked no further than one of the greatest boxers, Muhammad Ali, to find it.
He remembered how Ali and his trainer Drew Bundini Brown had their famous “Float as a butterfly, sting like a bee” had routine that ended with “Rumble, Young Man, Rumble.”
“Let's get ready to mess” was born and trademark. Buffer even received credits for films. Nobody says those five words as he does.
'That is a clown question, bro'
Bryce Harper was a 19-year-old baseball phenomenon in June 2012 when he and his team, the Washington Nationals, defeated the Toronto Blue Jays in a competition in Ontario, where the legal drinking age is 19.
Harper, a practicing Mormon, was asked by a reporter if he would celebrate the victory with a beer. He replied: 'I don't answer that. That is a clown question, Bro. “
The sentence started a meme, with online retailers who sell T-shirts. Harper quickly registered the trademark and collaborated with Under Armor to make his own T-shirts.
Days later, Senator Harry Reid of Nevada was asked a question about immigration and he replied: “I don't want to answer that question. That is a clown question, Bro. “It was a hip reaction at the time.
But when Josh Earnest, a press secretary of the White House, used the jokes during his daily media briefing two and a half years later, many of the reporters moan in the room.
Sport Vanghrases, such as the T-shirts they adorn, fade over time. Many trademarks expire, but if the chiefs win, an entrepreneurial person has already submitted to register different forms of 'four peat'.
Their application is being processed.
