And this is why, over the years, when people have said to us, “I really want to do a podcast,” the first piece of advice is, “Same time, same day, every week. Forever.” And that's the only advice I give because if you can do that for a year and you ask me what else you need to do, then we can have that conversation.
But if you're not willing to be that kind of professional, good luck. I doubt you'll be able to gain traction with an audience, because I think so much depends on that.
Ben: The podcasts I listen to throughout the week are something I really look forward to: those shows are there when I'm doing what I'm doing when I listen to them. And so we've been lucky enough to get under the skin of a lot of people…
Adam: I wonder if that's how we know, Ben? For example, we are not only the president of Hair Club, but also the customers? I think we know what is meaningful to a podcast listener because we are them. In a way, I feel like nouveau podcasting right now is often made up of hosts who are doing it because it's lucrative in their niche, you know?
Ben: Wait, this could be lucrative? Shit, what have we done?
Ars: I'm at a point in my life right now – and maybe you are too – where I'm finding it very difficult to be emotionally involved with the news. I find myself turning off the news on the radio and on my phone in ways that I didn't three years ago, five years ago. I used to be hyper-on: all the news, all the stuff, all the time. And I just can't do that right now. I just want to hear some guys talk about martinis.
Ben, you said earlier that this is a show about the hang, and it's kind of loosely anchored around what you love, Star Trek.
Do you feel the same way when you talk to Adam Pranica about it? Baywatch? Does the topic matter at all to either of you? Or yes Star Trek have some emotional resonance in a way that lawns don't?
Ben: I think the Pull of all this is still very important to the show. And I think we're in an age where the news is both devastating and exhausting, and, you know, Pull there's a lot of politics in it.
Adam and I share a lot of politics, but I think we're also quite aware that this is a place where the horrors of the world aren't the center of attention.
